Transforming an Online Presence:
A Successful Website Redesign
and Development
Design a modern and visually appealing website
that reflects the company’s brand and values.
Background of the Company
Aeromar Logistics is a medium-sized Multimodal Transport Operators provider. With hub services to and from more than 40 towns and cities worldwide, Aeromar Logistics today provides multimodal transport to more than 500 destinations worldwide.
The headquarters of Aeromar Logistics are located in Mumbai. This city is known as India’s financial capital and is host to the country’s largest container port, as well as the second busiest and biggest airport and aviation hub in all of South Asia.
Objectives: The objectives of this website revamp project are
- To improve user experience by making the website easy to navigate, mobile-friendly, and accessible to people with disabilities.
- To update the website’s design to reflect the current brand image and enhance the website’s visual appeal.
- To showcase the company’s services effectively by creating clear and concise content, featuring client testimonials, and providing interactive tools such as calculators.
- To improve website functionality by integrating lead generation forms, chatbots, and other tools to increase engagement with website visitors.
- To optimize the website for search engines to increase organic traffic and improve search engine rankings.
Scope: The scope of this project includes:
- A redesigned website with a modern and user-friendly interface that reflects the company’s branding.
- Clear and concise content that effectively showcases the company’s services and engages visitors.
- Lead generation forms, chatbots, and other tools are integrated into the website to improve functionality and engagement.
- A quality assurance report that confirms the website is fully functional, error-free, and optimized for search engines.
Deliverables: The deliverables of this project include
- A redesigned website with a modern and user-friendly interface that reflects the company’s branding.
- Clear and concise content that effectively showcases the company’s services and engages visitors.
- Lead generation forms, chatbots, and other tools integrated into the website to improve functionality and engagement.
- A quality assurance report that confirms the website is fully functional, error-free, and optimized for search engines.
A Conclusion to the Case Study
The website revamp project for Aeromar Logistics was a success, improving user experience, updating the website’s design, showcasing the company’s services effectively, and enhancing website functionality. The new website has helped the company to generate more leads, increase engagement with visitors, and improve search engine rankings, ultimately contributing to the company’s growth and success.